DigiAdvance

A DigiAdvance Course

with University of Aveiro (UA)

Microcredential in Strategic Communication for New Media

Strategic Communication for New Media microcredential aims to provide skills for the development of a communication plan, based on digital media, from its conception stage to its evaluation. 

Contents: 

  • Components of a strategic communication plan 
  • Audience segmentation and analysis 
  • Content creation and management 
  • Measurement and evaluation of the defined strategy 

Career Opportunities

Not available

Scholarships & Financial Aid

Not available

Contact person

António Neves [email protected]

Additional information

Not available

More info & Enrolment

Country

Portugal

Registration deadline

12/02/2025

Start date

from 07/03/2025

Language

English, Portuguese

Price

80

Modality

Online, Synchronous

Credits (ECTS)

2

Learning hours

54 working hours (18 contact hours)

Technology

Data Analytics & Machine Learning